How to Start an Amazon FBA

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In the age of Dropshipping, Amazon has a business model of its own: Fulfillment By Amazon.

The online shopping mall for just about anything is making it easier than ever to start a business from home, without setting hands on the products. 

Here is our step-by-step guide to starting an Amazon FBA Business.

Market Research

You need to start by getting an idea of what’s selling and for how much.

You can find a few tools on the internet to help compare competitors, but remember to dive deep into the niche, scanning for keywords to ensure you’re picking the right product.

Try to make your product as unique as possible and think about what can you improve upon which already exists.

This is the best way to stand out amongst the millions of listings on Amazon.

Source your Products

White-label products are pretty easy to find on the internet, and are definitely a popular choice amongst FBA Business Owners.

It’s usually simple to find the original manufacturer and negotiate wholesale prices; as well as prototyping and manufacturing to include your own branded designs.

Trademark your Brand

Amazon requires any seller to trademark their brand name before listing any products for sale.

There are a few rules to keep in mind when looking to trademark, which is why 84% of applications are denied in their first review.

The main thing to remember, is that you can’t trademark generic or descriptive words; as well as those considered ‘too similar’ to other registered businesses.

So do your research!

Optimise your Listing

The key here is to showcase your product professionally, and let Amazon know how to handle sales.

The ‘Fulfilment’ channel is important, since it’s where you share with Amazon that you want to create an FBA Business; as well as having Amazon handle your stock and customer service.

Arrange Shipping

The Final Step is to send stock to Amazon FBA, where they can track and manage your inventory.

As long as your freight forwarder has the details from the ‘Delivery Service’ page, stock goes straight to Amazon from your Manufacturer; and bypasses you altogether!

Let’s Chat about Trademarks

Throughout the month of July, we’re offering free TM consults.

You’ll get thirty minutes with an attorney to ask all your trademark questions.

Find out how to apply, and minimise your risk of rejection.

Plus, walk away with your very own personalized legal plan.