Do You Actually Need a DBA?
You may not need to file a DBA or a Doing Business As.
Here’s everything you need to know…
What a DBA is
A DBA, Doing Business As, license tells the public that you’re operating a business under a certain name. In California, it is called a Fictitious Business Name.
What a DBA isn't
A DBA is not a substitute for an LLC or a Corporation. It won’t provide you any tax benefits or limit your liability.
A DBA is not the same as a Trademark. It doesn’t protect other people from using the same name. The only way to lock down your business name is with a trademark.
When you need a DBA
There’s usually only two situations when you need a DBA.
You don’t want to register for an LLC or Corporation
Your business name is different than your personal name
You registered your business as an LLC or Corporation
Your brand name is different than your LLC name
How to Get a DBA
You’ll typically file with your county or state.